Thursday, February 9, 2012

Mobile Emergency Alert Standards Adopted

December 7, 2009

The FCC and the Federal Emergency Management Agency announced Monday that they have adopted design standards for a new emergency alert system that can be received by and delivered over mobile phones. The Commercial Mobile Alert System allows federal, state and local government officials to send 90 character geographically targeted text messages to the public warning of imminent threats to life and property, Amber alerts, and presidential emergency messages, the agencies said.

"Today's announcement brings us one step closer to ensuring that Americans receive critical emergency alerts and warnings to protect themselves on the go, anywhere, anytime," FCC Chairman Julius Genachowski said in a statement. As mandated by the FCC last year, those commercial mobile service providers that have opted to participate in the CMAS effort will have 28 months to develop, test and deploy the system and deliver mobile alerts to the public by 2012.

Steve Largent, president of the wireless industry group CTIA, said in a news release that his industry believes it can beat the timeline set by the FCC. "With today's announcement, wireless carriers and suppliers will seize this opportunity to work on finishing the development, testing, and deployment of the alerting system to benefit American consumers," he said.

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Juliana Gruenwald

Tech Writer

E-Mail: jgruenwald@nationaljournal.com.


Juliana Gruenwald has been covering tech and telecom issues for more than a decade for National Journal, Interactive Week, BNA and Congressional Quarterly. This is her second stint with National Journal. She was recruited by NJ in 1998 to help launch its first tech policy publication, Technology Daily. She left in 2000 to cover international tech and telecom issues for Ziff Davis Media's Interactive Week magazine. She started her career at United Press International as the wire service's first Helen Thomas Intern. She has a Bachelor of Arts degree from the University of Minnesota. A Minneapolis native, she misses the lakes but not the cold.


Josh Smith

Tech Reporter

E-Mail: joshsmith@nationaljournal.com.


Josh Smith covers technology policy as a staff reporter for National Journal. He previously interned at National Journal Daily, a Senate press office, and the Deseret News in Salt Lake City where he covered the state legislature, courts, and crime. In 2009 he graduated with honors from Southern Utah University after managing an award-winning student newspaper as editor-in-chief. Josh has received state, regional and national awards for his political and policy reporting, including first place in CapitolBeat’s 2009 Best of Statehouse Reporting college competition. A native of drop-dead-gorgeous Utah, Josh lives in Virginia with his wife, Amber.