House Passes Noisy TV Ad Bill
December 15, 2009
The House passed legislation by voice vote Tuesday that would prevent television advertisements from playing at a volume noticeably above programs. Under the measure, advertisers would have one year to adopt industry technology that modulates sound levels. "In my 17 years in the House of Representatives, I've never carried a bill which has been received with so much enthusiasm by people across the country," said Rep. Anna Eshoo, D-Calif., who drafted the legislation. Sen. Sheldon Whitehouse, D-R.I., introduced companion legislation last week.
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