Obama, McCain New Media Directors Clash
The 2008 presidential elections may be over, but Joe Rospars and Michael Palmer still have some issues with each other. The two men ran the online operations of Barack Obama and John McCain, respectively.
When asked at today's Politics Online Conference what separated the two campaigns, since they largely used the same tools (videos, online organizing, etc.), the two responded with dramatically different takes. Rospars jumped in and spoke for Palmer, saying his Republican counterpart would likely point out the Obama campaign's superior resources. Not pleased with that answer, Palmer rejoined: "You had a celebrity president... The difference was the enthusiasm gap. You had the candidate with more money and who was more popular, particularly with the media." Palmer then asked Rospars if Obama would have won without him, to which Rospars responded: "Given the alternative, yes."
NationalJournal.com delved into how Rospars ran the online operations of Obama's campaign in a recent profile piece.
Categories:
Campaign 2008
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