Contest: Name The New Economic Era
On the heels of congressional passage of the $787 billion stimulus package, brand consultancy Strategic Name Development has announced a "Name the U.S. Economic Recovery Contest." Online entries will be judged on their ability to address the following three criteria: "Uplifts our spirits; leads us from darkness to light; engages and entertains us," according to a press release from the Minneapolis-based firm whose clients include General Electric, Johnson & Johnson, Sprint, Qualcomm and many others.
To submit name ideas click here. Deadline is Feb. 27 and the best slogan will be unveiled on March 6. The winner gets a year's supply of movie tickets. To get those creative juices flowing, here are some colorful examples from SND:
▪ The Universal Reversal
▪ The Crash and Learn Era
▪ From Fizzle to Sizzle
▪ The Profound Rebound
▪ The Extreme Economic Makeover
▪ RegainOnomics
▪ Boomsday
▪ The Great Resurrection


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