Thursday, February 9, 2012

NORAD, Verizon Help Kids Stalk Santa

December 17, 2008

The North American Aerospace Defense Command (NORAD) along with Verizon Business will provide toll-free calling on Christmas Eve to a Santa Claus-tracking hotline so children can monitor the jolly old elf's journey around the world. Those in the United States and Canada can call 1-877-HI-NORAD from 4 a.m. Mountain time on Dec. 24 through 3 a.m. Mountain time on Dec. 25 to find out Santa's exact location. More than 1,000 volunteers, military personnel, their families and friends, and NORAD Tracks Santa corporate sponsor team members will man the phone lines all night long, according to a Verizon press release.

The Santa stalking program began with an errant telephone call from a child in 1955 after a newspaper ran a department store advertisement featuring a special Santa "hotline" phone number. Instead of ringing a phone at the store, the phone number was the operations hotline to the Continental Air Defense Command (NORAD's predecessor). In 2007, more than 94,000 calls were answered at the NORAD Tracks Santa Operations Center at Peterson Air Force Base, in Colorado Springs, Colo. Children and their parents can also track Santa -- in English, French, German, Italian, Japanese, Spanish, and Chinese -- through a special NORAD Web site.

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Juliana Gruenwald

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Juliana Gruenwald has been covering tech and telecom issues for more than a decade for National Journal, Interactive Week, BNA and Congressional Quarterly. This is her second stint with National Journal. She was recruited by NJ in 1998 to help launch its first tech policy publication, Technology Daily. She left in 2000 to cover international tech and telecom issues for Ziff Davis Media's Interactive Week magazine. She started her career at United Press International as the wire service's first Helen Thomas Intern. She has a Bachelor of Arts degree from the University of Minnesota. A Minneapolis native, she misses the lakes but not the cold.


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Josh Smith covers technology policy as a staff reporter for National Journal. He previously interned at National Journal Daily, a Senate press office, and the Deseret News in Salt Lake City where he covered the state legislature, courts, and crime. In 2009 he graduated with honors from Southern Utah University after managing an award-winning student newspaper as editor-in-chief. Josh has received state, regional and national awards for his political and policy reporting, including first place in CapitolBeat’s 2009 Best of Statehouse Reporting college competition. A native of drop-dead-gorgeous Utah, Josh lives in Virginia with his wife, Amber.