Why this blog? Why now? Because the lobbying and advocacy sector is poorly understood and heavily stereotyped by the media, the public, politicians, and, at times, by K Street professionals themselves, the blog says in its mission statement, adding: "We want to give voice to the individuals - the contract lobbyists, corporate representatives, trade group officials, nonprofit advocates, public affairs practitioners, and thousands of other professionals - who make up the diverse K Street community."

A few samples of recent posts:
▪ No Lobbyists in the White House in 2009?
▪ Adelson's Troubles Hit Freedom's Watch
▪ Engler Angling for Bigger NAM Role

Under the Influence is the latest in a series of blog launches by National Journal Group. The company started a healthcare blog on Oct. 6, an economy blog on Oct. 14 and an energy blog on Oct. 20. Read more about those blogs here. Tech Daily Dose welcomes you all to the blogosphere!