Friday, February 10, 2012

Oopsie! Bloomberg Publishes Steve Jobs Obit

August 28, 2008

Gossip blog Gawker.com reports that Bloomberg accidentally published its lengthy obituary of Apple CEO Steve Jobs on Wednesday. Major news organizations routinely write, maintain and update obits of celebrities and once in a while there's a slip-up. The financial newswire quickly retracted the story about the high-tech titan (who successfully beat pancreatic cancer earlier this decade) but Gawker published the death notice. Read the whole kit and kaboodle here.

Interestingly, Bloomberg's internal notes for reporters included a list of people to call for comment if Jobs, who is still very much alive, kicks the bucket. Among them were Apple co-founder Steve Wozniak; Jon Rubinstein, former head of Apple's iPod division; and Heidi Roizen, a venture capitalist who once dated Jobs. Former Vice President Al Gore, California Attorney General Jerry Brown and Oracle's Larry Ellison were also on the list. (Photo Credit: Danny Novo via Flickr)

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Juliana Gruenwald

Tech Writer

E-Mail: jgruenwald@nationaljournal.com.


Juliana Gruenwald has been covering tech and telecom issues for more than a decade for National Journal, Interactive Week, BNA and Congressional Quarterly. This is her second stint with National Journal. She was recruited by NJ in 1998 to help launch its first tech policy publication, Technology Daily. She left in 2000 to cover international tech and telecom issues for Ziff Davis Media's Interactive Week magazine. She started her career at United Press International as the wire service's first Helen Thomas Intern. She has a Bachelor of Arts degree from the University of Minnesota. A Minneapolis native, she misses the lakes but not the cold.


Josh Smith

Tech Reporter

E-Mail: joshsmith@nationaljournal.com.


Josh Smith covers technology policy as a staff reporter for National Journal. He previously interned at National Journal Daily, a Senate press office, and the Deseret News in Salt Lake City where he covered the state legislature, courts, and crime. In 2009 he graduated with honors from Southern Utah University after managing an award-winning student newspaper as editor-in-chief. Josh has received state, regional and national awards for his political and policy reporting, including first place in CapitolBeat’s 2009 Best of Statehouse Reporting college competition. A native of drop-dead-gorgeous Utah, Josh lives in Virginia with his wife, Amber.