Friday, February 10, 2012

TPS: Getting To Know Loopt

March 27, 2008

On Wednesday evening over a glass of wine on the patio of Chateau Marmont, I got to know Loopt, a Silicon Valley startup whose social mapping tool allows friends to find one another using their GPS-equipped cellphones.

Loopt, which was founded by a Stanford University computer science major, is currently available on Boost Mobile and Sprint Nextel. Brian Knapp, the firm's vice president, said the application provides a novel answer to two popular questions: (1) "Where are you?" (2) "What are you doing?" The product, as described in its tagline, wants to be "your social compass."

Rachelle Chong, a former FCC commissioner who is now on the California Public Utilities Commission is part of the Loopt community. Chong, a self-described technology junkie, seemed intrigued by the tracking tool. Knapp, who is also the firm's chief privacy officer, prefers to call the offering "location sharing."

I’m a Sprint customer and Knapp sent me an invitation to try out the service as well. I'm not sure yet whether I'll opt-in. My location patterns would look something like this: "Office -> Capitol Hill -> Office -> Capitol Hill -> Office -> Capitol Hill -> Office." Not very interesting.

I would love to get members of Congress in on the game. That would be a lot easier than stalking them in hallways and in between hearings.

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Juliana Gruenwald

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Juliana Gruenwald has been covering tech and telecom issues for more than a decade for National Journal, Interactive Week, BNA and Congressional Quarterly. This is her second stint with National Journal. She was recruited by NJ in 1998 to help launch its first tech policy publication, Technology Daily. She left in 2000 to cover international tech and telecom issues for Ziff Davis Media's Interactive Week magazine. She started her career at United Press International as the wire service's first Helen Thomas Intern. She has a Bachelor of Arts degree from the University of Minnesota. A Minneapolis native, she misses the lakes but not the cold.


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Josh Smith covers technology policy as a staff reporter for National Journal. He previously interned at National Journal Daily, a Senate press office, and the Deseret News in Salt Lake City where he covered the state legislature, courts, and crime. In 2009 he graduated with honors from Southern Utah University after managing an award-winning student newspaper as editor-in-chief. Josh has received state, regional and national awards for his political and policy reporting, including first place in CapitolBeat’s 2009 Best of Statehouse Reporting college competition. A native of drop-dead-gorgeous Utah, Josh lives in Virginia with his wife, Amber.