The Newspaper Association of America named the winners of its 2008 Digital Edge Awards this week. The ceremony took place on Monday at the NAA Marketing Conference in Orlando, Fla. The competition drew more than 200 entries from U.S. newspapers of all sizes.
Each entry was judged on strategy, creativity, impact in the local market and adaptability to other markets, according to the NAA. Judges name winners in three groups based on the newspaper's print circulation size. This year's Online Innovator Award went to Dan Shorter for his work at PalmBeachPost.com.
And the winners are (drum-roll please) ...
Best Overall Newspaper Web Site
LJWorld.com, The Lawrence Journal-World/The World Co. (circ. < 75,000)
Knoxnews.com, Knoxville News Sentinel (circ. 75,000 – 250,000)
PolitiFact.com, St. Petersburg Times and Congressional Quarterly (circ. > 250,000)
Best Local Guide or Entertainment Site
Lawrence.com, The World Co. (circ. < 75,000)
Austin360.com, Austin American-Stateman (circ. 75,000 – 250,000)
Vita.mn, Minneapolis Star Tribune (circ. > 250,000)
Read the full list of honorees here.
New Media
Online Politics
Tech Policy
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