Target & Verizon Caffeinate The Masses At CES
Who would have thought that department store chain Target would be the breakout favorite at the Consumer Electronics Show on Monday morning? The enterprising company set up a free coffee cart outside the Las Vegas Convention Center, much to the delight of travel weary attendees.
Perky Target employees wearing signature red and white outfits offered regular and decaf java at a booth just steps away from lengthy conference registration lines. Brilliant! Their ploy was especially appreciated by yours truly who couldn’t bring himself to buy another $3.75 coffee at the Venetian or the convention center. Highway robbery!
Verizon is also serving free cappuccinos, espressos and lattes with fresh-baked cookies in their lounge, which is adjacent to the press pit. It's essential to stay hyped up on sugar and caffeine.


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