So Why Should You Care About Iowa?
This is the latest report from the National Journal/NBC reporters embedded with the campaigns of top presidential contenders and in two key states.
Ads. Hillary Clinton launched a healthcare ad buy here after her policy rollout in Des Moines. Mitt Romney starts one today that voices his opposition to a ruling allowing same-sex marriage that's now pending before the Iowa Supreme Court. And Rudy Giuliani is up with a new radio ad that raises the volume on his spat with the liberal group MoveOn.org.
The ad saturation begs the question: Airtime can do wonders for a candidate's name recognition and visibility, but are people even listening anymore? Who's hitting the mute button every time they hear "And I approve this message"?
And while Romney's ad addresses a local constituency, Giuliani's banking on the fact that Iowan Republicans share the same caustic hatred of MoveOn that's second nature to the New York and Washington GOP crowd.
If they do, perhaps Romney -- like President Bush -- owes John McCain a thank you note. McCain educated his audiences about MoveOn's campaign against David Petraeus, the commander of U.S. forces in Iraq, at each of his Iowa stops last week. -- Carrie Dann
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Tech Trail 2008


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