Flashback: Broadcast.com IPO
Eight years ago this week, Internet visionary Mark Cuban went public with what was then the biggest first day jump in stock price in IPO history (250 percent from its opening price to close at $62.75 per share). The company was Broadcast.com and it made Cuban a billionaire.
The site, which was sold to Yahoo, served audio and video -- live and on demand -- to more than one million unique users per day in 1999, Cuban recalled on his blog. Users were able to experience audio books, full length CDs, full length movies and TV shows (licensed, of course).
There was user-generated content too. It was mostly corporate, since that's who could afford the tools to edit video, but user-generated nonetheless. "Just think if we had put up a discussion forum and called ourself a social network. It's deja vu all over again," Cuban said. Watch the Broadcast.com promotional video here.
Join the Discussion
The National Journal Group has the right (but not the obligation) to monitor the comments and to remove any materials it deems inappropriate.
Comments powered by Disqus