Friday, February 10, 2012

C-SPAN Details Future Online Video Plans

March 14, 2007

Reprinted from Monday's Technology Daily PM Edition:

More details emerged Monday about a new plan by the Cable Satellite Public Affairs Network, commonly known as C-SPAN, to greatly expand public access to its catalog of digital video from federal government activities.

The cable industry-financed nonprofit revised its copyright policy last week to allow "non-commercial" copying, sharing and posting of congressional hearings, agency briefings and White House events with attribution -- and more changes are on the way.

Confusion over the network's intellectual property provisions came to a crescendo recently when House Republicans questioned whether House Speaker Nancy Pelosi, D-Calif., had illegally used C-SPAN clips on her Web site. A network spokeswoman insisted that the policy shift was "a year in the making" and was not in response to the flap.

In an interview with Technology Daily, C-SPAN President Rob Kennedy said liberalizing the policy was the first step in an ongoing process. In coming months, he said C-SPAN will "do some things on our site and on the Internet that make our video easier to find and use."

First, the network will open up its 20-year-old vault of digitized recordings so users can search for and stream hundreds of thousands of hours of footage. The streaming video will be technologically protected to prevent viewers from "ripping" directly from the site, Kennedy said.

But on April 1, C-SPAN will unveil new, lower prices for ordering digital videodiscs of the content. Currently, some videos cost more than $100, but prices could plummet to as low as $19.95 or $29.95, Kennedy said. The purchased DVDs will let users clip, manipulate and post content online in a noncommercial way with attribution, he said.

Kennedy said the "vast majority" of C-SPAN footage that Internet users want to post and share will be "programming from this point forward," rather than old events on DVD. Under the new rules, they are free to personally record and post those new clips online, he said.

"Non-commercial" users include people who write Web logs and other "citizen journalists" whose sites accept advertising and other forms of revenue, Kennedy said. "'Commercial' means a direct connection between revenue that's produced and our video," he said. Subscription or pay-per-view sites, for example, still could not use C-SPAN video.

Down the road, C-SPAN wants to make direct video downloads easier for users. The question is whether to partner with YouTube, the Web's most popular video-sharing site, or a similar site, or for the network to offer downloads itself, a spokeswoman said.

C-SPAN has had preliminary discussions with several major players in the online video market, Kennedy said. He would not reveal whether YouTube is a contender.

The network's new policy borrows from an approach popularized by the San Francisco-based Creative Commons. Lawrence Lessig, a Stanford University law professor and CEO of the commons, called C-SPAN's change of heart "critically important" to "support the spread of political commentary and speech.

"The commons hopes it can work with C-SPAN "to assure interoperability of this important content with other valuable free content," he said.

Other coverage from Tech Daily Dose:
-- Congressional Video: A 'No Brainer'
-- More on C-SPAN's Changes
-- C-SPAN's Change Of Heart
-- Picking A 'Fair Use' Fight With C-SPAN
-- Congressional Video Flap Continues
-- Congressional Video In Vogue
-- GOP Retracts Pelosi Piracy Claims

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Juliana Gruenwald

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Juliana Gruenwald has been covering tech and telecom issues for more than a decade for National Journal, Interactive Week, BNA and Congressional Quarterly. This is her second stint with National Journal. She was recruited by NJ in 1998 to help launch its first tech policy publication, Technology Daily. She left in 2000 to cover international tech and telecom issues for Ziff Davis Media's Interactive Week magazine. She started her career at United Press International as the wire service's first Helen Thomas Intern. She has a Bachelor of Arts degree from the University of Minnesota. A Minneapolis native, she misses the lakes but not the cold.


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Josh Smith covers technology policy as a staff reporter for National Journal. He previously interned at National Journal Daily, a Senate press office, and the Deseret News in Salt Lake City where he covered the state legislature, courts, and crime. In 2009 he graduated with honors from Southern Utah University after managing an award-winning student newspaper as editor-in-chief. Josh has received state, regional and national awards for his political and policy reporting, including first place in CapitolBeat’s 2009 Best of Statehouse Reporting college competition. A native of drop-dead-gorgeous Utah, Josh lives in Virginia with his wife, Amber.