YouTube Filtering To Fail?
YouTube's efforts to filter unauthorized copyrighted content will ultimately fall short, predicted Joe Fleischer, co-founder of online media measurement firm BigChampagne, at a CES panel on Monday. The video sharing site, which was bought by Google last year for $1.65 billion, has not yet faced major legal challenges from intellectual property owners.
"This is not really a technological plausibility -- not in the way they want it to function," he said of the popular site's content filtering system. "The other shoe on YouTube will drop when the filtering fails," he said. Alternatively, the site could set up blanket licenses for content, much like the current regime in the music sector involving performing rights organizations, Fleischer said.
Read more about the session in Tuesday's Technology Daily P.M. Edition.
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