Friday, February 10, 2012

SOTN: Adobe CEO's Web 2.0 Predictions

January 31, 2007

The next-generation of the Internet known as "Web 2.0" is "nothing more than Web 1.1," said luncheon keynoter Bruce Chizen, the CEO of Adobe Systems. "It's the implementation of everything we talked about five years ago," he said. Chizen predicted that in the next few years technologies that are rolled out "will make today's Web 2.0 experience antiquated."

Places where Web users connect will also change rapidly, Chizen said. "More people will be accessing the Internet through non-PC devices than PC-devices," he forecasted. Mobile handsets, videogame systems and automobile dashboards will be the new platforms for going online.

Speaking of Web 2.0, the Pew Internet & American Life Project released a report today focused on tagging content, an emerging hallmark of the new online environment. The document includes Q&A with Web expert David Weinberger whose book on the topic is forthcoming. Because tagging is useful when dealing with lots of information, Weinberger said the practice is "truly meaningful to individuals" and will be adopted more widely.

Read more about Pew's report here.

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Juliana Gruenwald

Tech Writer

E-Mail: jgruenwald@nationaljournal.com.


Juliana Gruenwald has been covering tech and telecom issues for more than a decade for National Journal, Interactive Week, BNA and Congressional Quarterly. This is her second stint with National Journal. She was recruited by NJ in 1998 to help launch its first tech policy publication, Technology Daily. She left in 2000 to cover international tech and telecom issues for Ziff Davis Media's Interactive Week magazine. She started her career at United Press International as the wire service's first Helen Thomas Intern. She has a Bachelor of Arts degree from the University of Minnesota. A Minneapolis native, she misses the lakes but not the cold.


Josh Smith

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Josh Smith covers technology policy as a staff reporter for National Journal. He previously interned at National Journal Daily, a Senate press office, and the Deseret News in Salt Lake City where he covered the state legislature, courts, and crime. In 2009 he graduated with honors from Southern Utah University after managing an award-winning student newspaper as editor-in-chief. Josh has received state, regional and national awards for his political and policy reporting, including first place in CapitolBeat’s 2009 Best of Statehouse Reporting college competition. A native of drop-dead-gorgeous Utah, Josh lives in Virginia with his wife, Amber.