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Monday, January 8, 2007

Disney Goes 'XD'

Walt Disney Co. CEO Bob Iger told CES today that his company is committed to working with the consumer electronics sector as the entertainment empire evolves. "We are witnessing an explosion of media and Disney is both reaping the benefits of that explosion and acting as a catalyst by taking a technology-friendly approach," he said.

Iger gave his audience a sneak peak at the newly redesigned and intensely interactive Disney.com, which will launch later this month. The existing site gets 24.8 million unique monthly visitors, according to comScore MediaMetrix.

Disney Xtreme Digital (Disney XD), the broadband centerpiece of the new site, will let users personalize their experience as well as watch and share videos, listen to music and play games, he said.

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