Power To The People
The following guest entry was written by Michael Petricone, senior vice president for government affairs at the Consumer Electronics Association.
This is the election where our industry has taken center stage. Previously, campaigns have done online voter outreach. But suddenly, everyone – citizens, journalists, politicians – has jumped into the digital fray.
Online bloggers drive key races. Videos and commentary fly from e-mail to e-mail. Home-made political ads pop up on YouTube – and many are funny and brilliant.
Technology has democratized political speech. Sharing your opinions with millions once required affiliation with major newspaper or TV station. But now, all you need is passion, creativity, and an Internet connection. Welcome to our new digital world.
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